Trust is Earned...
Our preference management platform (PMP) helps businesses foster long-term relationships with customers by respecting the ways in which they want to interact. Contact UsControl your customer journey and enable richer customer
insights
Our proven preference management platform creates an immutable history of customer preferences covering brand, channel, pricing, motivations, interests, relationships, and other essential customer choices. We orchestrate customers’ preferences across your communications channels in near real time ensuring compliance and enabling legitimate, relevant sales, marketing, and service processes to be executed effectively
Welcome to Preference360
Key Platform Features
Self-serve Preference collection
Create data driven, on brand customer preference forms and workflows and integrate them with your business systems
Integration
Extensible APIs enable preferences to be synchronised across all systems ensuring that customer journeys can be orchestrated, and compliant
Preference Insights
Dashboards and reports provide holistic views of customer preferences and key changes and trends over time
360-degree view
Build and manage an immutable history of individual customer preferences, interests, and motivations, demonstrating current and historic compliance and lineage
Progressive preferences
Prompt and collect preferences at the right time and in context with customer relationship
Administration interface
A “single pane of glass” for all everything related to consent and preferences, with views for different teams, including data protection officers, IT, and marketing
Managing Subject rights
Manage all customer requests (DSAR, RTBF) with confidence and in line with regulatory rules
Service centre
Support preference collection in person, on paper or over the phone
Trusted by hundreds of brands across the globe
+ many more
Preference360 is designed to support organisations of all sizes. Our “Lite” edition is designed for organisations that have less than 50,000 registered customers and prospects and provides a comprehensive set of capabilities to enable preferences to be managed effectively. Our “corporate” edition is designed for larger organisations who typically have more complex needs and larger numbers of customers (from a 100,000 upto 10’s of millions)
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